I wonder...

It is an introspective day today. It is a day for wonder and contemplation. "what would happen if..." and "how can I...". How does one go about separating ones self from the pack? Purple Cow is a book about the importance of being remarkable - of spreading the word - if you are really good (and a bit lucky) maybe even attaining "idea virus" status. But how do you know? What is a differentiator in one person's mind, is going to be "same old same old" in another's.

So the solution is to focus your attention to the people who respond. Don't try to be everything to everyone right? But when you are starting, how do you know which people are the right people, and how do you get permission to talk to them?

No solutions today - just a lot more questions...